Materia Catalogue
Graphic Design
Details
The Materia Catalogue was developed as a strategic tool to articulate the essence of Martini Interiors’ approach to modern kitchen design — where innovation is driven by precision, material honesty, and design clarity.
Services
Art Direction
Graphic Design
Year
2024
Our goal was to create more than a traditional product catalogue; we built a curated editorial framework that positions each kitchen composition within a refined narrative. The layout emphasizes visual rhythm and hierarchy, drawing attention to product details, integrated systems, and material combinations without overwhelming the viewer. Each page is designed to serve both aesthetic and strategic functions—supporting sales, elevating brand positioning, and communicating design values to a discerning audience.
Working closely with Martini’s creative and commercial teams, we ensured that every aspect — from typography to photography direction—aligns with the brand’s high-end positioning. The result is a publication that balances emotional resonance with technical clarity, reinforcing Martini Interiors’ identity as a leader in Italian kitchen design.
Credits
Creative Direction
Martini Interiors
Maria Martynova
Graphic Design
Maria Martynova
